How We're Different - Discover Your Customers - Making Websites Work

Why Hire Us?

Beth and her team take a mentoring approach in all of her engagements. She’s genuinely interested in the success of your business and is dedicated to making sure you have a good understanding of the recommendations and the strategy behind them. Beth specializes in making technical concepts easy to understand.

Beth has extensive experience in evaluating processes within a businesses and identifying opportunities for improvement. She has facilitated numerous projects and has a proven track record of success. She has managed people for over 20 years and is known as a nurturing and collaborative leader.

Her background includes manufacturing, retail, and direct marketing. She uses a collaborative approach to understanding your business and the unique challenges you face. Recommendations will be both practical and effective.

Beth has the experience and qualifications needed to help you succeed.

Involved and nurturing leader
Twenty plus years of real world business experience
Over a decade in the E commerce industry
Current Certification in Advanced Search Engine Marketing Strategies – North Carolina Search Engine Academy
Qualified in Search Engine Marketing best practices
Hands on experience using SEO best practices to improve business
Proven track record in managing people and projects

Beth is a true leader; she encourages teamwork and collaboration. As a creative professional, I particularly appreciate the respect Beth shows for the creative process. While the world of e-commerce moves at warp speed, Beth allows for thoughtful discussion on everything from subject lines to list segmentation to the checkout process. She leads by example, constantly studying to keep up with best practices and industry trends. Her enthusiasm is contagious; she wants to provide consumers with the best online experience possible. Period. On a personal note, Beth was a great boss. Beth made coming to work fun. She brought her infectious laugh and sense of humor to every staff meeting (which proved crucial during stressful holiday seasons). She helped us to prioritize increasing workloads as our staff continued to shrink. She truly valued what each of us brought to the table and, by doing so, formed a team that brought out the best in each other. I would work with Beth again in a heartbeat.” — Darcy Grabenstein

Working with Beth at OTC was great rewarding experience. She was always open & receptive towards new ideas & solutions. Her managerial style was very supportive & motivating for the Ecommerce team. There was clear understanding of work. She was always very approachable & inspiring to all team members. I wish to work with her in future again.”

Beth is an involved and nurturing leader. She encourages her team to communicate and explore engaging solutions, leading by example with thoughtful discussion, an open door, and a collaborative management style. She sets clear goals and schedules yet always finds the time to discuss new directions and ideas. I find her to be an inspirational professional woman who shows respect and support for those around her while furthering the objectives of the company.” — Heather Truelove